Kansas City, Missouri
Make Some Marketing MagicWyldcard Event Marketing
Promotion for events that need attention, personality, and turnout. From one strong announcement to a full campaign, Wyldcard builds the content and distribution plan that help people understand why they should show up.
Event-first marketing
I Market Experiences, Not Just Dates.
Wyldcard builds the words, graphics, video, event pages, email, outreach, and publishing plan that make an event easy to discover and exciting to imagine.
Led by event operator and marketer Edward Richard Schmalz, the work is grounded in the practical realities of tickets, capacity, programming, performers, vendors, audience flow, and the actual experience being sold.
The creative idea and the operational reality belong in the same conversation.
Flexible support for strong promotion
Core Marketing Services
Choose one deliverable, a batch of content, on-site coverage, or a campaign built around your event calendar.
Social Content
Launch posts, countdowns, spotlights, FAQs, schedule posts, urgency content, recaps, captions, and calls to action.
Graphic Design & Brand Support
Campaign graphics, posters, carousels, sponsor assets, templates, visual systems, typography, color, and brand direction.
Scheduling & Event Pages
Facebook and ticketing pages, long-form descriptions, schedules, ticket links, co-host coordination, and content calendars.
Copy & Campaign Messaging
Announcements, event listings, press releases, media pitches, emails, FAQs, sponsor language, and landing-page copy.
Live Photography
Fast, useful images of guests, performers, decor, food and beverage, sponsors, crowd energy, and atmosphere.
Live Video & Reels
Vertical event footage, crowd energy, performances, behind-the-scenes clips, live-story assets, reels, and future B-roll.
Email Marketing
Subject lines, preview text, responsive campaign copy, graphics, sequencing, testing, and approved audience sends.
Web & Landing Pages
Clean, mobile-friendly event pages with the offer, date, tickets, venue details, schedule, FAQs, forms, and reliable links.
Built-in reach and distribution
Owned Channels That Can Amplify the Right Event
Approximately 104,000 gross contacts or followers before overlap. Figures may change, are not unique reach, and do not guarantee impressions, press, ticket sales, or attendance. Placement depends on audience fit, group rules, timing, and campaign approval.
Highlighted experience
Campaigns Built for Real Events
VikingFest
A regional festival brand supported by narrative, vendors, sponsors, programming, audience participation, and year-round promotion.
- Festival marketing and audience building
- Story-led social campaigns
- Vendor, performer, schedule, VIP, and ticket communication
- Website, email, short video, and event-day coverage
Apparition & Vignettes
Immersive pop-ups and rotating themed environments requiring each campaign to make a completely new concept understandable and irresistible.
- Concept names, launch graphics, and hype posts
- Press pitching and reporter coordination
- Photography, video, FAQs, schedules, and event pages
- Support before, during, and after each theme
ReRoll & Pawn & Pint
Community-first gaming venues with recurring programming, themed events, and cross-promotion between fandom, nightlife, and live entertainment.
- Recurring event promotion
- Community-driven campaign support
- Social posts, events, calendars, and reminders
- Accessible copy for both dedicated fans and casual guests
From idea to recap
A Campaign Built Around the Event
Discover & Map
Clarify the audience, objective, venue, ticket offer, brand assets, approval process, budget, content cadence, and best channels.
Create & Approve
Write the copy, design the graphics, edit the reels, build the event page, prepare email or press materials, and verify every fact.
Publish & Distribute
Schedule content, submit calendar listings, place approved community posts, send email, and perform outreach included in the scope.
Capture & Reuse
Record live moments, create recaps, organize the content library, save press links, and identify what will sell the next event.
A la carte or campaign-based
Current Working Rates
Open a category to compare current July 2026 working rates. A client-specific quote controls the final scope.
Scheduled Social Posts
From $25
Custom Graphic Posts
From $40
Reels & Short Video
From $75
On-Site Content Capture
From $100
Facebook Event Creation
From $25
Listings & Distribution
From $75
Email Marketing
From $50
Websites & Landing Pages
From $40/hr
Rates are a working menu, not a promise to accept every project at the listed price. Travel, rush work, professional talent, hard costs, paid advertising, extensive revisions, rights clearance, third-party fees, brand systems, press outreach, professional production, owned-channel placement, retainers, and themed decor may require a separate quote.
Ready to give the event a real campaign?
Make Some Marketing Magic.
Send the event date, location, ticket link, current assets, goals, and the kind of help you need. Wyldcard can build around an existing brand or create the practical campaign system from the ground up.